Incrementum Consulting appoints Director for Australia

Incrementum Consulting has appointed Claudia Orellana to the role of Director Dental Marketing for Australia.

Ms Orellana has more than 13 years experience in healthcare marketing, sales and consulting with a particular emphasis in the dental industry. She holds an International Master in Business Administration (MBA), is a Member of the Australian Marketing Institute (AMI) and is a Certified Practicing Marketer (CPM). Her Chemical Engineering background, Bachelor of Science degree and Six Sigma training allows Ms Orellana to achieve the mental focus and strategic thinking required to steer your dental practice towards success and profitability. Ms Orellana has an established track record in the development of processes that drive an increase in profits and operational efficiency. She possesses an affinity for dental practice marketing, built up over a career that has included work in Australia, New Zealand and America. She has participated in a wide range of training sessions, workshops and dental care exhibitions, enabling her to meet national and international stakeholders and learn from them. She spearheaded the business development, marketing, advertising and technical aspects of internationally-recognized healthcare multinationals. Her career has provided Ms Orellana with an extensive understanding of what dentists and oral health practitioners must know to succeed in the business climate we face today. Her breadth of experience covers all facets of  marketing strategies and dental knowledge. With proven competencies in marketing, business development, technical training, planning and strategy,  Claudia is poised to help your practice succeed.