Australasian Dental Practice

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31 Jan 2017 | Australasian Dental Practice

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Ivoclar Digital brand reflects consolidated digital expertise

Company Reporting and Announcements

Ivoclar Digital is the name of a strong and focused new brand developed by Ivoclar Vivadent. It provides dentists and dental technicians with state-of-the-art professional expertise throughout the entire digital process chain.


The concept behind the brand will be presented at IDS 2017. Since the successful introduction of IPS e.max® more than ten years ago, Ivoclar Vivadent has significantly developed the company's expertise in producing materials for the digital manufacture of aesthetic dental restorations. Over 100 million restorations have been produced with this material to date, making it the most widely used CAD/CAM materials system in the world. Ivoclar Digital will be presented to the public for the first time at IDS 2017. IDS will take place in Cologne, Germany from March 21-25, 2017.

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