New country manager for Discus Dental

Discus Dental has appointed Mr Eddie Bocchino as its new Country Manager for Australia and New Zealand. Mr Bocchino is well known in the dental community and was most recently the NSW Sales Manager for Nobel Biocare.

After starting in the industry in 1993 with Gunz Dental, he continued to gain experience as a Territory Manager for SDS Kerr, subsequently being promoted to Senior Territory Manager before taking on the role of National Sales Manager for their implant arm, SDS Innova-Oraltronics. "I feel very fortunate to be a part of such a progressive dental organisation like Discus Dental which continues to strive for innovation," Mr Bocchino said. "There are so many opportunities to partner with our clients for the well-being of their patients and with now being a part of Philips, the possibilities are even more exciting. Whilst we are the recognised leader in whitening products and technologies, Discus also offers a number of reliable and respected impression taking and restorative materials, oral hygiene products and devices, safe and revolutionary endodontic systems and our newest addition, a pen-like diode laser that will fit in your pocket. Part of my role will be to ensure all our products are prominent in the marketplace and because we sell direct, our customers have the peace of mind of dealing directly with the manufacturer."