New Head of Global Marketing & Products at Nobel Biocare

Nobel Biocare has appointed Hans Geiselhöringer as Executive Vice President Global Marketing & Products and a member of the Executive Committee as of 10 February 2010.

Ms Geiselhöringer will take over the position from Robert Gottlander, who has been appointed Global Head of Key Account Management to support the growing number of Nobel Biocare key customers globally. Mr Geiselhöringer is a certified dental technician who grew up in Germany. He holds certification in anaplastology and epithetics and graduated in technical business administration from the IHK in Germany. Since 2008 he has been heading Nobel Biocare's NobelProcera business and developed it into the most comprehensive CAD/CAM offer on the market today. He has published a wide range of articles about CAD/CAM dentistry, digital dentistry, prosthetics restorations and prosthetic manufacturing processes and is a member of various international dental associations and a member of several review boards at international dental publications.